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Ideas for your next move. A little further ahead.

Notes on running social with humans and agents, from the people building the tool.

A cafe owner after closing, at a laptop with a phone in a stand beside it, both screens playing a blurred street clip, a yellow notebook on the counterLatestResearchHow to make AI videos in 2026: free tools, steps and what gets views13 ways to make AI video compared on what free really gets you and the lowest price, checked on 5 October 2026. One prompt run through four models, step-by-step workflows for TikTok and YouTube, the AI label rules, and which AI-style formats got views in our studies.Ana Ibáñez Lario15 min read
A cafe owner with a yellow tea towel on one shoulder scrolls photos on a phone at the counterResearchHow to make money on Facebook in 2026: every Meta program, rule and payout7 min readA person in a yellow jacket, seen from behind on a rooftop, filming the city skyline on a phoneResearchHow to make money on Snapchat in 2026: Snap's real rules, pay and payout steps7 min read
A phone on a mini tripod films a creator's desk while a hand drops a coin into a yellow jarResearchHow to make money on YouTube Shorts in 2026: the rules, the real pay and what changes in FebruaryYouTube's own rules for earning from Shorts, checked on 5 October 2026: who qualifies, the 45% Creator Pool share, what Shorts really pay per million views, and the new thresholds coming on 1 February 2027.9 min readA person seen from behind films a small corner cafe on their phone from the pavement.ResearchHow to get more views on TikTok in 2026: 12 rules from our dataHow to get more views on TikTok, from 1,272 short videos, 1,018 slideshows and 559 top posts measured against each account's usual views.11 min readHands wrap a handmade candle in tissue paper and pack it into a kraft box beside a phone.ResearchHow to make money on Instagram in 2026: 6 ways, with real numbersHow to make money on Instagram, checked against its own help pages on 5 October 2026: who qualifies, the exact steps, what each way pays, and the catch.12 min readA person at a kitchen table writes figures in a yellow notebook beside a laptop, a phone and a cup of coffeeResearchHow much does TikTok pay in 2026? Real payout data, sourcedHow much does TikTok pay in 2026? What it pays for views, LIVE gifts, Subscription, TikTok Shop sales and brand deals, with a dated source for every figure and our own data on what a typical video earns.12 min readA candle maker films her hands pouring wax on a phone tripod, with wrapped parcels stacked on the bench beside a yellow mugResearchHow to make money on TikTok in 2026: 14 ways, with real numbersHow to make money on TikTok, 14 ways, with every rule checked on TikTok's own pages on 5 October 2026, what each one pays, and what our study of 1,120 TikToks says about the views behind the money.15 min readA freelancer seen from behind at a bakery table, working on a laptop while a phone held upright on a small tripod films a tray of breadResearchHow to make money with AI in 2026: 12 honest ways, with real numbers12 ways people actually earn with AI in 2026, each with published pay ranges, startup costs, time to the first dollar and the catch. No income promises.21 min readA bakery owner behind the counter looking at a phone as notifications stack up on the screenResearchHow to go viral on TikTok: 8 steps from 1,272 videos (2026)We compared 1,272 short videos with each account's usual views, plus 559 top TikToks from September. Here is what went with breakouts, and what didn't.6 min readA phone showing a row of square photos beside five printed photos laid out in order on a yellow folder, a hand placing the last oneResearchHow to make a carousel on Instagram (2026 steps, sizes and examples)The exact taps to post an Instagram carousel of up to 20 photos and videos, checked against Instagram's help center, with sizes, real examples and what gets saved.6 min readA phone on a mini tripod filming a florist's hands as they wrap a bouquet at the shop counterResearchHow to make a reel on Instagram (2026 steps and data)The exact taps to record, edit and share an Instagram reel, checked against Instagram's help center, plus what our study of 1,272 short videos says gets watched.6 min readA hand holding a phone at a cafe table, thumb mid-swipe as one photo slides into the next, with a yellow mug beside itResearchHow to make a slideshow on TikTok (2026 steps and data)The exact taps to post a TikTok slideshow, checked against TikTok's help center, plus what 1,018 slideshows taught us about which ones get swiped and saved.6 min readA baker shapes loaves on a floured wooden counter while a phone on a small tripod filmsResearchWhat Works on TikTok by Industry: Faceless Videos Get Under Half the ViewsDentists and trainers did best with numbered lists. Immigration lawyers did best with stories. A study of 2,138 TikTok posts finds the winning format depends on what a business sells.7 min readA coffee-cart owner films on a phone gimbal from inside the cart, with a latte on the counter and a park behindResearchTikTok trends October 2026: 5 that made tiny accounts go viralAn analysis of 559 top TikTok posts from September found "This is your sign" videos led with a median 1.4 million views. Seven hits came from accounts with fewer than 1,000 followers.7 min readA phone in a ring light on a desk in front of a wall of sticky notesResearchWall of Text Videos on TikTok Get 27% Fewer Views: Data From 60 Business PostsAn analysis of 1,272 TikTok and Instagram videos found only 4 in 10 text-heavy business videos beat their account's norm. Short clips with one line of text topped the ranking.8 min readA phone on a small tripod beside a coffee cup and a notebook at a cafe window, with people walking past outsideResearchWhat makes a short video go viral: we studied 1,272 to find outPostdom compared 1,272 TikToks and Reels with each account's typical post. Text on screen and a real place in the first frame went with breakouts. Hook length did not.6 min readHands scrolling a phone on a grey sofa beside a cushion, with an open notebook on the armrestResearchWhat people save on TikTok: tutorials beat jokes 10 to 1Funny videos got the most views but drew just 4 saves per 100 likes. Photo carousels, money checklists and travel guides were the posts people kept.6 min read

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