Head to head, 2026
Metricool vs Postdom comes down to what you are missing: Metricool plans, schedules and reports on posts you make, and Postdom makes the posts for you from your website, at about $1.30 a finished post on Starter. Postdom is an AI social media tool that turns your website into ready-to-post videos, slideshows and single images in your brand, and posts the ones you approve to nine platforms, including TikTok and Instagram. Metricool tells you how your posts did. Postdom gives you the posts. Its Free plan makes 1 post a month for you, with no card.
No card needed. Nothing posts until you approve it.
Updated 7 October 2026.
Quick verdict
If deep analytics, competitor tracking and ads reporting are what you use every day.
If you have a website and nothing to post yet. Postdom fills your For You feed with finished posts in your brand and schedules the ones you approve. You can keep Metricool beside it for reports.
| Job | Metricool | Postdom |
|---|---|---|
| Making the content | Planning, analytics, reports, inbox, ads and SmartLinks in one workspace; your team makes the posts. | Makes the posts for you from your website: videos, slideshows and single images in your brand. |
| Approval | A post approval system and role management, on Advanced and Custom plans. | Nothing posts until you approve it. Approve, edit or skip each post; Postdom learns from every choice. |
| Scheduling | Calendar, queue, best-time and exact-date scheduling. | Approved posts are scheduled for you automatically, in your time zone, with quiet hours overnight. |
| Reporting | Deep analytics, reports and competitor tracking. | Postdom makes and posts content. It is not a reporting suite. |
| API | Metricool API on Advanced and Custom plans. | REST API and MCP tools on every plan. |
Metricool prices are USD from its pricing page, checked 7 October 2026: the lower figure is billed annually and the figure in brackets is billed monthly. Tiers inside each plan vary by brand count. Postdom prices come from its plans.
| Plan | Metricool | Postdom |
|---|---|---|
| Free option | Free: $0, 1 brand, up to 20 scheduled posts a month, 30 days of analytics. | Free: 1 post a month made for you, 2 accounts, no card. |
| Entry paid plan | Starter: from $20 a month billed annually ($25 billed monthly), for up to 5 or 10 brands depending on the tier. | Starter: $39 a month for 30 posts. |
| Higher plans | Advanced: from $53 a month billed annually ($67 billed monthly), 15 to 50 brands, with API and post approvals. | Growth: $99 a month for 60 posts and 10 seats. |
A Postdom post is any format, and it only counts when you approve or schedule it.
Metricool is strongest at planning, scheduling and reporting on posts you already have. The media is yours to make. Postdom reads your website and makes the finished video, slideshow or single image.
Postdom: nothing posts until you approve it. You approve, edit or skip each post, and Postdom schedules what you approve. Once 9 of your last 10 posts of one type are approved without edits, Postdom offers to post that type without review.
Metricool: the post approval system is on Advanced and Custom plans; Free and Starter schedule without it (Metricool pricing page, checked 7 October 2026).
If you are weighing Metricool vs Postdom to save money or time, Postdom's Free plan costs nothing and needs no card. It makes 1 post a month for you from your website and posts it to 2 accounts on any platform. Free posts keep the Postdom watermark. When you want more, Starter is $39 a month for 30 posts.
Looking at more options than Metricool? See the Metricool alternatives, with prices and free plans.
Postdom reads your brand from it: logo, colours, fonts, tone, what you do and who it's for.
Your For You feed fills with finished videos, slideshows and single images in your brand.
At your first approval, connect TikTok or Instagram. Postdom schedules what you approve.
Every choice shapes the next posts. You can use Postdom to make and post content and keep Metricool for reports. Budget for both subscriptions if you do.
Postdom is better if you need the posts made: it turns your website into finished videos, slideshows and single images for about $1.30 a post on Starter. Metricool is better if deep analytics, competitor tracking and ads reporting are what you use every day.
For a small business with a website and no content team, we recommend Postdom, because it makes the posts. Metricool's Free plan schedules up to 20 posts a month that you make. Postdom's Free plan makes 1 post a month for you.
Yes. Paste your website and Postdom reads your brand and what you sell, then makes your first video in place. Once you approve it, it goes out to TikTok, Instagram, YouTube, Facebook or LinkedIn.
Yes. Use Postdom to make and post content and keep Metricool for reports. Budget for both subscriptions if you do.
See the Metricool alternatives page for the full list with prices and free plans, or start free with Postdom.
No. Nothing posts until you approve it. Postdom only offers to post a type without review after 9 of your last 10 posts of that type were approved without edits.
Postdom posts to nine platforms in total: TikTok, Instagram Reels, YouTube Shorts, LinkedIn, Facebook Reels, X, Snapchat Spotlight, Threads and Bluesky. Videos go to TikTok, Instagram, YouTube, Facebook and LinkedIn. Slideshows go to TikTok, Instagram, Facebook and LinkedIn.
This comparison is written by Postdom. Metricool statements come from its own pages, named below as plain-text citations. Postdom statements come from the product itself.
Paste your website. Postdom makes your first video in place, in your brand. Keep Metricool for reports if you use them.
Free makes 1 post a month with no card. Starter is 30 posts for $39 a month.