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Social media calendar template, filled in for you

This social media calendar template comes filled in. Type your website and get 30 days of posts: the date, the time, the platforms, the format, the topic and the opening line. Download it as a CSV, paste it into Google Sheets or print it.

Free. No sign-up. A few free plans a day.

Fill in your month

We read your homepage, then write a month of posts about your business. It takes about a minute.

Where you post

Free. No sign-up. A few free plans a day.

Free social media calendar template

The schedule is Postdom's own posting default. The posts are written by the same writer and the same rules Postdom uses for its customers.

  1. 1

    Two posts a day per account

    One at about 9am and one at about 7pm on your clock, and nothing between 10pm and 7am. That's the default Postdom starts every account on. It is a sensible starting point, not a measured best time.

  2. 2

    A mix of formats

    Mornings are slideshows, with a single image every third day. Evenings are short videos. The same post goes to every platform you pick.

  3. 3

    Hooks people would actually say

    Each opening line is short and spoken, about 10 words. It names the subject and opens a loop the post closes. Never a question, never a sales pitch.

  4. 4

    Only what your homepage says

    We read your homepage once. The writer uses what it says and invents nothing: no made-up clients, prices, reviews or results.

What each column means

Date and time
When to post, starting tomorrow, on your own clock.
Platforms
Where the post goes. Each account gets two posts a day.
Format
Slideshow, short video or single image.
Topic
What the post is about.
Angle
The take that makes it worth watching, like a ranking or a common mistake.
Hook
The first line on screen or the first words said.
Status
In the download only. Starts as Planned; change it as you go.

Download a blank social media content calendar template

Prefer to fill it in yourself? The blank social media content calendar template has the same 30 days, times and formats, with empty topic, angle and hook columns. It opens in Google Sheets (File, then Import), Excel and Numbers.

Download the blank template

When should you post?

9am and 7pm is Postdom's default, not a finding. The big published studies disagree with each other by platform and by day. We compared them:

Questions about the calendar template

Is this social media calendar template free?

Yes. You can fill in a few plans a day without signing up, and the blank template is always free. Downloads are yours to keep and edit.

How does it know what to post about?

It reads your homepage once: your business name, headline and description. The writer plans topics from that and nothing else. If your homepage says little, pick your business type instead and you'll get a plan for a typical business like yours.

Why two posts a day at 9am and 7pm?

That's the default Postdom starts every account on: at most two posts a day per account, at about 9am and 7pm, and nothing between 10pm and 7am. Published studies of the best time to post disagree by platform, so treat these times as a starting point and adjust them for your audience.

Can I use it in Google Sheets or Excel?

Yes. Download the CSV and open it in Google Sheets with File, then Import, or open it in Excel or Numbers. You can also copy the whole plan and paste it into cell A1 of a new Google Sheet.

Why are none of the hooks questions?

Questions make weak opening lines. In Postdom's own research on 1,018 TikTok photo posts and 105 Instagram carousels, hooks phrased as questions did 0.78 times as well as each account's median. So the writer only writes statements.

What's the difference between this and a blank template?

A blank social media content calendar template gives you the rows. This one fills them in: 60 posts with a topic, an angle and a hook each, already spread across formats and times. You can still download the blank version.

Does Postdom post these for me?

Not from this page. If you sign up, Postdom makes finished posts for your business and schedules them on the same defaults. Nothing posts without your approval.

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