You have a website, nothing else
Postdom writes from what your site says: your services, your prices, your questions. If a page on your site does not say it, Postdom has nothing to build a post from.
Written from your website · In your brand · Approved by you
Social media marketing for small business, made from your website
Social media marketing for small business is hard to keep up when you are also running the business. Postdom turns your website into ready-to-post videos, slideshows and single images in your brand, then posts the ones you approve to TikTok, Instagram and more. You approve, edit or skip each one.
No card needed. Nothing posts until you approve it.
Social media marketing for small business
Most small businesses do not fail at social media because of a bad idea. They fail because posting happens on the days the owner has time, which means in bursts, then not at all.
The fix is a steady feed that costs minutes, not hours. Postdom reads your website, works out what you do and who it is for, and fills a For You feed with finished posts in your brand. You spend a few minutes a week saying yes, editing or skipping.
You do the approving
New workspaces review every post. Nothing goes out until you approve it, and approved posts are scheduled for you in your time zone with quiet hours overnight.
It gets closer to you
Every approve, edit and skip shapes the next posts, so the feed drifts toward your voice and away from what you skip.
Free social media marketing for small business
Postdom has a Free plan with no card. You get 1 post a month, made for you from your website, and you can connect 2 accounts, Instagram and TikTok. Free posts keep the Postdom watermark.
That is enough to see what your website turns into before you spend anything. When you want a steady rhythm, Starter is $39 a month for 30 posts, about $1.30 a post. A post is any format, and it counts when you approve or schedule it.
Instagram Reels for small business
A Reel does a job a feed photo cannot: it shows a person what it is like to deal with you. A few seconds of the shop, the van pulling up or the finished job answers the question people have before they message you.
Postdom makes Reels from your site in your brand. Videos are real clips and photos with native text boxes, music and an optional voiceover. They post to TikTok, Instagram, YouTube, Facebook and LinkedIn.
Slideshows post to Instagram too. A price list, a how-it-works in four swipes or a before-you-book checklist works well as a swipeable post people keep.
TikTok videos for small business
TikTok shows your video to people who do not follow you, so it suits a business that wants to be found by strangers in its own town or niche. Short, plain videos do the work: one question a customer always asks, answered in ten seconds.
Postdom writes the hook and the text on screen in your tone, and builds the video from real clips and photos. The platform's AI label is on by default for TikTok, Instagram and YouTube posts.
A week of posts for a small business
This is the shape of a normal week. Postdom picks the posts from your own site, so yours will differ. The point is variety: no more than one hard sell in the week.
| Day | What the post says | Format |
|---|---|---|
| Monday | The question customers ask you most, answered | Video |
| Tuesday | Your prices or packages, laid out plainly | Single image |
| Wednesday | How a job or order works, step by step | Slideshow |
| Thursday | A common mistake people make before they call you | Video |
| Friday | Before and after, or a behind-the-scenes clip | Video |
| Saturday | Local angle: your area, your hours, who you serve | Slideshow |
| Sunday | A trending format remade for your brand | Remix |
Rules that apply to small business posts
A small business has fewer rules than a bank or a law firm, but a few apply to almost every post. They are the ones that cause complaints, so read each post with them in mind.
Endorsements and reviews
In the US, the FTC's Endorsement Guides (16 CFR Part 255, revised in 2023) say you must disclose a material connection, such as a free product or a payment, when someone endorses you. The FTC's rule on fake reviews and testimonials took effect on 21 October 2024. Do not post reviews you wrote, bought or edited, and do not present a staff member's praise as a customer's.
Prices and sales
The FTC's Guides Against Deceptive Pricing (16 CFR Part 233) say a 'was' price should be a price you really charged. If a post says 'half price', the first price has to be real.
Where it was made
A 'Made in USA' claim on a label or an online listing is covered by the FTC's Made in USA Labeling Rule (16 CFR Part 323, in force since 13 August 2021). Only say it if the product qualifies.
Giveaways and pictures of people
Instagram and TikTok each publish their own promotion rules for giveaways, and you need permission to show a customer's face or reuse their post. Your industry may add its own rules on top, for example for food, alcohol, health or financial services. Where there is a page on this site for your trade, read its rules section as well.
These notes are general information, not legal advice. Postdom does not check a post against these rules. Your approval is the check, so read each post with them in mind.
- US Federal Trade Commission, Guides Concerning the Use of Endorsements and Testimonials in Advertising, 16 CFR Part 255 (revised, Federal Register 26 July 2023)Disclosing material connections in endorsements.
- US Federal Trade Commission, Trade Regulation Rule on the Use of Consumer Reviews and Testimonials (effective 21 October 2024)The ban on fake and bought reviews.
- US Federal Trade Commission, Guides Against Deceptive Pricing, 16 CFR Part 233Reference and comparison prices.
- US Federal Trade Commission, Made in USA Labeling Rule, 16 CFR Part 323 (effective 13 August 2021)Made in USA claims.
Who Postdom is for, and who it is not
Postdom fits a small business with a real website: a service firm, a clinic, a shop, a restaurant, a hotel or a consumer brand. It wants to be on TikTok and Instagram without filming, designing or hiring.
It does not fit a site with almost nothing on it, because Postdom writes from what the site says. It also does not fit a business whose product is its owner's personality, such as a creator or influencer, because those posts need the person.
How Postdom works for a small business
- 01
Paste your website
Postdom reads your brand from your site: logo, colours, fonts, tone, what you do and who it is for. Each thing it learned shows its source.
- 02
Get ready-to-post content
Your For You feed fills with finished videos, slideshows and single images in your brand, made from real clips and photos with native text boxes.
- 03
Approve, edit or skip
At your first approval you connect TikTok or Instagram. Postdom schedules what you approve in your time zone, with nothing between 22:00 and 07:00.
- 04
Let it learn
When 9 of your last 10 posts of one type are approved without edits, Postdom offers to post that type without review. You can say no, or turn it off later.
What it costs
You pay by the month for the number of posts you approve, and every plan can be paid yearly.
Paid plans include every format and all nine platforms, and can remove the watermark. Free connects 2 accounts on any platform.
| Plan | Monthly | Yearly | Posts a month | Social accounts |
|---|---|---|---|---|
| Free | $0, no card | None | 1 | 2 |
| Starter | $39 | $390 | 30 | 3 |
| Growth | $99 | $990 | 60 | 10 |
| Scale | $229 | $2,290 | 150 | 20 |
| Pro | $399 | $3,990 | 300 | 30 |
Questions
How much time does social media marketing for a small business take with Postdom?
You paste your website once. After that the work is approving, editing or skipping the posts in your For You feed, which is a few minutes at a time.
Do I need to film anything?
No. Postdom makes videos from real clips and photos, with native text boxes, music and an optional voiceover, from what your website says.
Will Postdom post without asking me?
Not at first. New workspaces review every post. Once 9 of your last 10 posts of one type are approved without edits, Postdom offers to post that type without review. You decide, and you can turn it off.
Which social networks does it post to?
Postdom posts to TikTok, Instagram Reels, YouTube Shorts, LinkedIn, Facebook Reels, X, Snapchat Stories, Threads and Bluesky. Free connects 2 accounts on any platform.
Does it follow the advertising rules for my trade?
No. Postdom does not check posts against the rules of a particular trade. You approve every post, so you are the check. The rules section above lists the ones that apply to most small businesses.
Is social media marketing for small business really free on Postdom?
Yes, on the Free plan: 1 post a month made from your website, 2 connected accounts and no card. Paid plans add more posts a month and remove the watermark.
Start with your website
See your first post today
Paste it and Postdom makes your first post in your brand. Nothing posts until you connect an account and approve it.