The Postdom journal
Ideas for your next move. A little further ahead.
Notes on running social with humans and agents, from the people building the tool.
LearningHow to use Instagram Reels for business in 2026, step by stepHow to use Instagram Reels for business, checked against Instagram's help center on 8 October 2026: the account to switch to, what to post, the length that still reaches new people, the insights to read and how to keep posting without a content team.LearningHow to make a slideshow on Instagram in 2026 (carousel, reel and story steps)How to make a slideshow on Instagram as a swipeable carousel of up to 20 photos, or as a reel made from photos that plays with music. Steps checked against Instagram's help pages on 8 October 2026, with sizes, music, stories and how many slides to use.LearningHow to make YouTube Shorts in 2026: steps, length and what gets viewsHow to make YouTube Shorts, checked against YouTube's own help pages on 7 October 2026: the steps on a phone and a computer, the 3-minute limit, a free route, an AI route and what our data says gets views.
LearningHow to make faceless videos: 6 steps, and when they workHow to make faceless videos, step by step, from our study of 1,120 TikToks: what to put on screen, how to open, and when faceless works. Product brands got 0.42 times their usual views with nobody on screen.
LearningInstagram Reels API: How to Publish with Meta (2026)A developer's guide to the Instagram Reels API: choose the right login path, create and check a video container, confirm publication, and handle failures.
LearningTikTok Posting API: Direct Post, Inbox Upload and a Safer WorkflowA current developer guide to TikTok's Content Posting API, including Direct Post, inbox upload, audit restrictions, consent, status checks and Postdom's managed workflow.Learning10 Best Social Media Schedulers in 2026: Costs, Limits and PicksCompare the best social media schedulers, led by Postdom for agent-run publishing, with verified pricing, screenshots and practical workflow checks.LearningYour best post probably wasn'tThe number you screenshotted at hour six is not the number at day seven, and half your platforms never report the metric you ranked on. How to read a week without fooling yourself.
LearningHow to make faceless videos: 6 steps, and when they workHow to make faceless videos, step by step, from our study of 1,120 TikToks: what to put on screen, how to open, and when faceless works. Product brands got 0.42 times their usual views with nobody on screen.LearningInstagram Reels API: How to Publish with Meta (2026)A developer's guide to the Instagram Reels API: choose the right login path, create and check a video container, confirm publication, and handle failures.LearningTikTok Posting API: Direct Post, Inbox Upload and a Safer WorkflowA current developer guide to TikTok's Content Posting API, including Direct Post, inbox upload, audit restrictions, consent, status checks and Postdom's managed workflow.Learning10 Best Social Media Schedulers in 2026: Costs, Limits and PicksCompare the best social media schedulers, led by Postdom for agent-run publishing, with verified pricing, screenshots and practical workflow checks.LearningYour best post probably wasn'tThe number you screenshotted at hour six is not the number at day seven, and half your platforms never report the metric you ranked on. How to read a week without fooling yourself.Generate videos to make your business go viral.
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