Postdom research
Research data library: every Postdom CSV
The Postdom research data library lists every CSV file behind Postdom research, with what each holds and where it comes from. All research data is free to reuse under CC BY 4.0.
Every Postdom research CSV is an aggregate file, free to reuse under CC BY 4.0 with credit to Postdom.
Definition. An aggregate file holds group-level figures only: no account handles and no links to posts.
Research data files
Licensed under CC BY 4.0: free to reuse, including commercially, with credit to Postdom and a link to this page. Licence: Creative Commons Attribution 4.0 International.
| File | Research page | What it holds | Licence |
|---|---|---|---|
| trend-summary-2026-10.csv | TikTok trends report, updated monthly | One row per trend format: posts, median and maximum views, posts over 1 million, median views per follower, posts from accounts under 10,000 followers, share posted in the last 14 days and median length. | CC BY 4.0 |
| decay-by-age-2026-10.csv | TikTok trends report, updated monthly | Median lifetime views per day and median total views, grouped by post age on the scan day. | CC BY 4.0 |
| ai-social-media-tools-price-index-2026-10.csv | AI Social Media Tools Price Index: what 41 tools cost, October 2026 | One row per tool: group, entry price per month on monthly billing, price basis, free start, whether it takes a website and posts for you, verification status, date checked and notes. No links. | CC BY 4.0 |
| summary.csv | What makes a video go viral? Data from 1,272 TikToks and Reels | 59 features: effect on views, 95% range, sample sizes, TikTok saves and shares, Instagram split, share of each account's top-3 and bottom-3 videos. | CC BY 4.0 |
| comment-cta-endings.csv | Comment below CTA: "let me know below" went with 39% fewer views | The six ending and caption-CTA rows of the 1,272-video study's summary: videos, accounts, effect on views, 95% range, TikTok and Reels splits, saves and shares, and share of top-3 and bottom-3 videos. | CC BY 4.0 |
| postdom-save-share-comment-summary.csv | TikTok saves and shares: what people save, share and comment on | Every group in the results table with n, medians and counts. Post-level files contain creator handles and are shared with journalists on request. | CC BY 4.0 |
| industries-on-tiktok-summary.csv | TikTok niches: what works in each industry | Every feature, segment and dataset in this report, with the multiple, 95% CI, significance flag, number of posts and accounts, and its share of each account's three best and three worst posts. | CC BY 4.0 |
| format-summary.csv | Types of TikTok videos ranked: walls of text and 7 other formats | Median relative views, 95% interval, share beating the account median, median views, length, on-screen words and saves per like for each of 8 formats and the wall-of-text splits. | CC BY 4.0 |