HeyGen
If you make training, sales or explainer videos from a script, or need to translate videos you already have.
Head to head, 2026
HeyGen vs Postdom: features, pricing and verdict for 2026
HeyGen vs Postdom comes down to who writes and who posts: HeyGen turns a script you write into a video of a talking AI person, and Postdom writes from your website, makes the video with an AI persona or real clips, and posts the ones you approve. Postdom is an AI social media tool that turns your website into ready-to-post videos, slideshows and single images in your brand, and posts the ones you approve to nine platforms, including TikTok and Instagram. HeyGen leaves publishing to you. Postdom's Free plan makes 1 post a month for you, with no card, and personas are on paid plans.
No card needed. Nothing posts until you approve it.
Updated 7 October 2026.
Why choose Postdom over HeyGen
- No script to write. Postdom writes every post from what your website says. HeyGen starts from a script you write for each video.
- It posts for you. Postdom schedules what you approve at 9am and 7pm in your time zone, to nine platforms. With HeyGen you download the video and publish it yourself.
- A face on screen, made for social. A Postdom persona gives your videos the same face every time. In Postdom's study of 2,138 TikTok posts, product brands' videos with their usual person on screen drew 2.51x their usual views, and videos with no person drew 0.42x. A persona is how you get that consistent person without filming.
- The formats are built on what gets views. Postdom videos put the hook in on-screen text over real clips and photos. In Postdom's study of 1,272 TikToks and Reels from 160 accounts, on-screen hook text went with 1.79x an account's usual views, and spoken-only hooks went with 0.62x.
- Slideshows as well as videos. In Postdom's study of 1,278 TikTok posts, photo slideshows drew 51 saves per 100 likes, 4.5 times the rate for videos. Postdom makes both.
Quick verdict
HeyGen vs Postdom: the quick verdict
Postdom
If you want short videos for TikTok and Instagram without writing scripts. Postdom writes from your website, gives your videos a consistent AI persona if you want a face, and posts the ones you approve.
Postdom vs HeyGen
| Job | HeyGen | Postdom |
|---|---|---|
| Main job | Script-led videos of talking AI people, plus translation. | Organic short-form posts for TikTok, Instagram and more, made from your website. |
| Starting point | A script and an AI person. | Your website. Postdom reads your logo, colours, fonts, tone, what you do and who it is for. |
| What it makes | Videos with stock or custom AI people, voices and translation into 175+ languages and dialects (HeyGen pricing page, checked 7 October 2026). | Videos, slideshows and single images in your brand. Videos can use an AI persona or real clips with native text boxes. |
| Posting | Not its job. You download the video and publish it yourself. | Schedules what you approve to nine platforms in total. |
| Control | You write and edit each video. | You approve, edit or skip each post. Nothing posts until you approve it. |
HeyGen pricing
HeyGen lists a free plan of 3 videos a month with a watermark, Creator at $29 a month for 600 credits and Pro at $49 a month for 1,000 credits on monthly billing ($24 and $41 billed yearly), and Business at $149 a month plus $20 a seat. Enterprise is by quote (HeyGen pricing page, checked 7 October 2026).
| Plan | HeyGen | Postdom |
|---|---|---|
| Free option | 3 videos a month, 1 minute each, watermark (HeyGen pricing page, checked 7 October 2026). | Free: 1 post a month, no card. |
| Entry paid plan | Creator: $29 a month on monthly billing ($24 billed yearly), 600 credits (HeyGen pricing page, checked 7 October 2026). | Starter: $39 a month for 30 posts. |
| Higher plan | Pro: $49 a month on monthly billing ($41 billed yearly), 1,000 credits (HeyGen pricing page, checked 7 October 2026). | Growth: $99 a month for 60 posts. |
A Postdom post is any format, and it only counts when you approve or schedule it. Personas use credits and are on paid plans.
Making the videos
HeyGen: you write a script, pick an AI person and a voice, and generate the video. You can translate it into other languages.
Postdom: no script needed. Your For You feed fills with finished posts in formats that already work on TikTok and Instagram. For a face on screen, postdom's AI personas give your videos a consistent face. You make one from a few clear photos of yourself, or describe an AI persona, and Postdom builds its looks and a clip library. A persona can never be a real or famous person. Every persona video carries the platform's AI label. Personas are on paid plans, and Free users can browse the page.
Postdom videos can also be faceless: real clips and photos with native text boxes, music and optional voiceover.
Approval and posting
HeyGen makes the video file. Postdom approves and posts the content itself. It schedules what you approve at set times in your time zone, with quiet hours overnight.
The AI label is on by default for TikTok, Instagram and YouTube posts. Once 9 of your last 10 posts of one type are approved without edits, Postdom offers to post that type without review.
Where HeyGen wins
- A large library of stock AI people, plus custom AI people, for talking-head videos (HeyGen pricing page, checked 7 October 2026).
- Translation into 175+ languages and dialects, including videos you already have.
- Longer videos: up to 30 minutes on Creator and Pro, 60 on Business (HeyGen pricing page, checked 7 October 2026).
- Training, sales and explainer videos where you control every word of the script.
Where Postdom wins
- No script. It reads your brand from your own website, so every post is in your brand without a script.
- It posts for you. Approved posts go out across nine platforms in total.
- Personas built into social formats. Make a persona from 3 to 5 photos of yourself, or describe one. Every persona video carries the platform's AI label.
- Formats people save. In Postdom's study of 1,278 TikTok posts, photo slideshows drew 51 saves per 100 likes, 4.5 times the rate for videos. Postdom makes both.
- It gets better as you use it. Every approve, edit and skip shapes the next posts, and autopilot is earned one post type at a time.
- Start free, no card. Free makes 1 post a month and connects 2 accounts on any platform.
Free: HeyGen vs Postdom on what it costs to start
HeyGen's free plan makes 3 videos a month of up to a minute, with a watermark (HeyGen pricing page, checked 7 October 2026). Postdom's Free plan costs nothing and needs no card.
It makes 1 post a month from your website and connects 2 accounts on any platform. Free posts keep the Postdom watermark. Personas need a paid plan. Postdom does not make script-led training videos or translate videos, so it fits social posting and does not replace HeyGen for that.
Looking at more options than HeyGen? See the HeyGen alternatives, with prices and free plans.
How to switch from HeyGen to Postdom
- 01
Paste your website
Postdom reads your logo, colours, fonts, tone, what you do and who it is for.
- 02
Get ready-to-post content
Your For You feed fills with finished videos, slideshows and single images in your brand.
- 03
Approve, edit or skip
Connect TikTok or Instagram at your first approval. Keep HeyGen for training and translation videos if you use it.
- 04
Add a persona if you want a face
On a paid plan, make a persona from your photos or describe an AI persona. Every persona video carries the platform's AI label.
HeyGen vs Postdom: questions
Is Postdom better than HeyGen?
For TikTok and Instagram, yes: Postdom writes from your website, gives your videos a consistent AI persona and posts the ones you approve, with no script to write. HeyGen is better for script-led training, sales and translated videos.
What is the best HeyGen alternative for social media videos?
For short videos on TikTok and Instagram, we recommend Postdom. It makes the videos from your website, can put a consistent AI persona on screen on paid plans, and posts the ones you approve.
Can Postdom make TikTok videos from my website?
Yes. Paste your website and Postdom reads your brand and what you sell, then makes your first video in place. Once you approve it, it goes out to TikTok, Instagram, YouTube, Facebook or LinkedIn.
How much does HeyGen cost?
HeyGen lists a free plan, Creator at $29 a month and Pro at $49 a month (HeyGen pricing page, checked 7 October 2026). Postdom's Free plan costs nothing, and Starter is $39 a month.
Where can I see more options than HeyGen?
See the HeyGen alternatives page for the full list with prices and free plans, or start free with Postdom.
Can Postdom put an AI person in my videos?
Yes, with AI personas on paid plans. You make one from your own photos or describe an AI persona. It can never be a real or famous person.
Does Postdom post without my approval?
No. Nothing posts until you approve it.
How we compared
This comparison is written by Postdom. HeyGen statements come from HeyGen's own pricing page, checked on 7 October 2026. Where HeyGen does not state something, we say so instead of guessing. Postdom statements come from the product itself.
- HeyGen pricing pagePlans, free plan limits, stock AI people, video length and translation languages. Checked 7 October 2026.
Start free with Postdom
Your website already says what you do and who it's for. Postdom turns that into posts you can approve today.
See your first post before you pay
Paste your website. Postdom makes your first video in place, in your brand. Add a persona when you want a face on screen.
Free makes 1 post a month with no card. Starter is 30 posts for $39 a month.